Give your family the magical Christmas you picture. And actually get to enjoy it yourself.
Without the midnight lists, the gifts you bought twice, or carrying the whole season around in your head. All Wrapped Up turns the Christmas chaos into a manageable six-week plan.
Launch price ends in
Doors open Monday, November 9. Launch price ends Saturday, November 14 at 12am ET.
Sound familiar?
If you’re the mom who makes Christmas happen…
You’ve already heard that the secret to a calm holiday is to start early and make a list.
Here’s what you might not know.
Even if you’re lucky enough to start in October, the list was never the hard part. Keeping up with it is: who’s getting what, what’s already hiding in the closet, which teacher still needs a card, and which tradition you promised the kids. Having one place that holds all of that, and a plan for getting it done, changes how the whole season feels.
Get it out of your head
Brain dump everything on your mind, no organizing first. Gifts, dates, traditions, and to-dos finally live in one place.
Six weeks, one plan
Big things become small weekly steps, so Christmas doesn’t all land on your plate in December.
Know what you’ve bought (and where you hid it)
A list for every person, with ideas, purchases, budgets, and hiding spots. Know when you’ve done enough.
Make room for the magic
Keep the traditions your family loves and spend December on the good stuff instead of logistics.
Even though planning ahead is a total no-brainer, keeping Christmas organized is anything but.
Made a list? Awesome.
But where is it now?
Maybe it’s in your Notes app. Or on the back of an envelope. Or split between a screenshot, a group text, and an online cart you forgot about. Christmas has a hundred moving pieces, and most of them live in exactly one place: your memory.
Here’s why most moms hit December already behind:
Christmas doesn’t arrive as one big job. It shows up in pieces: a wish list here, a class party sign-up there, a relative asking what the kids want. Each one is small. Together they turn into a second job nobody sees, and the system that worked in October falls apart by the first week of December.
Here’s why that’s a HUGE problem:
When everything rides on you remembering, something always slips. The forgotten stocking stuffer. The gift you bought twice. The tradition that quietly didn’t happen this year. And the person who misses the magic most is usually the one who made it: you.
4 reasons most moms feel behind by December 1st
(and how to make sure you won’t)
Underestimating how big Christmas really is
(or worse, not treating it like a project)
Gifts, food, travel, school events, cards, traditions, wrapping. It’s a full-scale project with a hard deadline, but most of us run it from memory and hope. A project this size needs a plan you can see week by week.
Keeping it all in your head
(or worse, in five different places)
Notes, screenshots, texts, sticky notes, shopping carts. When the plan is scattered, you spend more time finding things than doing them, and nothing tells you what you forgot.
Shopping one gift at a time
(or worse, losing track of who already has what)
Buying as ideas pop up feels efficient until you’re counting bags on the closet floor at midnight. Without a list for each person, it’s easy to double up, overspend, or leave someone out.
Saving the magic for “if there’s time”
(or worse, letting it get squeezed out completely)
The traditions you love most are the first to go when December gets loud. If the magic isn’t on the plan, the to-do list wins every time.
Can I let you in on a dirty little secret?
You don’t need to do more to make Christmas magical. The moms whose holidays look effortless aren’t doing more than you. They’ve just stopped using their brain as the storage closet.
[Beta tester quote. Your feedback form answers are a great source.]
Introducing
All Wrapped Up
The Holiday Magic Planner
You don’t need more traditions, more presents, or more things on the calendar. You need a little room to breathe, a place for all the details, and a plan that helps you focus on what matters to your family. I created All Wrapped Up to help you do less of the frantic stuff, and more of the good stuff.
All Wrapped Up isn’t so much a planner as it is a second brain for Christmas.
Yes, you’ll have your lists. But more importantly, you’ll have a six-week roadmap that breaks the season into small, doable steps, and one calm place that holds the people, the gifts, the dates, and the traditions, so you always know what’s done and what’s next.
The end result: less time organizing the magic, and more time enjoying it.
— Emily
A different kind of Christmas planner
Everything you need. Nothing you don’t.
Start messy
A brain dump, not a blank template
Begin with a few thoughtful questions about your plans, priorities, and what you’d love to do differently this year. No need to organize anything first.
One calm place
Your whole Christmas, at a glance
Budget, important dates, people, and everything floating around in your head, together. See where things stand and what needs you.
Yours to keep
One purchase. Every Christmas.
No subscription to remember. Lifetime access means All Wrapped Up is ready for you this year and every year after.
What’s inside
Here’s how it all breaks down…
Road to Christmas
Six weeks. One plan. A whole lot less to remember.
- Six stretches, starting with “Gather & dream”: get clear on what this season is for and who it’s for
- Small steps to check off, like “Choose one number for your total budget,” plus room to add your own
- Each week’s focus ties back to what you said you want this Christmas to feel like
Snapshot
Your whole Christmas, in one place.
- A countdown to Christmas, with a Brain dump button right up top
- Gift ideas, people settled, and dates ahead, all at a glance
- Your budget, important dates, and people together
The Gift List
Thoughtful gifting, without the guesswork.
- A list for every person with ideas, purchases, and budgets
- Even a spot for where you’ve hidden the presents
- Know what you’ve bought, what you still need, and when you’ve done enough
Magic Moments
Make room for the memories.
- Your family’s Christmas memory book, starting with the traditions you already love
- “Pick a day” for each one so it actually makes it onto the calendar
- Check off “We made this memory” as you go. The goal isn’t to do everything, it’s to enjoy what you choose.
And to make your gifting even easier, you’ll also get:
The Gift Guide
Less scrolling. More thoughtful gifting.
My personal collection of favorite finds, meaningful gifts, and ideas for building on what your kids already love.
- Collections like Made by Artists, Main Gifts, Gifts for Grandparents, and Duplo Legos
- Find something special without falling down an online rabbit hole
- Save any idea straight to your Gift List
Imagine what this December could feel like if…
- Every gift was bought, wrapped, and hidden by the second week of December
- You never bought the same thing twice, or forgot the teacher, the bus driver, or the cousin
- You went to bed without running the list one more time
- The traditions you love actually happened, and you were present for them
- You got to sit by the tree with a cup of cocoa and just enjoy it
That’s what All Wrapped Up is here to do.
[Another beta tester quote]
Join All Wrapped Up today and get…
The full All Wrapped Up planner, Lifetime Edition
(a $57 value)
- Road to Christmas: your six-week plan
- Snapshot: your whole Christmas in one place
- The Gift List: a list for every person
- Magic Moments: room for the traditions you love
Bonus: The Gift Guide
Emily’s favorite finds and meaningful gift ideas, ready to save to your list.
Lifetime access
Come back to it every Christmas. No subscription, no renewing.
All of it is normally $57. For launch, it’s yours for $37, for every Christmas from here on.
(A ridiculously small investment for a calmer, more magical Christmas.)
The Lifetime Edition
Lifetime access!
One purchase. Every Christmas.
Get lifetime accessGoes up to $57 on November 14 at 12am ET
Secure checkout
The [30]-Day “Cozy Christmas” Money-Back Guarantee
I built All Wrapped Up to be the simplest way to plan a calm, magical Christmas.
[Why you know it works, e.g. what your beta testers told you after using it this season.]
But if you’re on the fence, or if other planners and apps have left you skeptical, I want you to try it with complete confidence.
That’s why you get a full [30] days to use All Wrapped Up, plan your season, and feel for yourself how much lighter Christmas gets. If it’s not for you, just email me for a full refund.
*I stand behind this guarantee. Before you buy, please read the full refund policy »
F.A.Q.
Questions moms asked before saying “Yes, Christmas!” to All Wrapped Up
Is this a one-time payment or a subscription?
One payment. You get lifetime access, so All Wrapped Up is ready for you every Christmas with nothing to renew.
Will the price go up?
Yes. $37 is the launch price. At 12am Eastern on Saturday, November 14 (the moment Friday night turns into Saturday), it goes up to $57.
Do I need to download anything?
No. After you buy, you sign in at moreholidaymagic.com and your planner is right there. Tap “Add to your phone” to put it on your home screen so it opens like any other app.
What devices does it work on?
It runs in your web browser, so you can use it on your phone, tablet, or computer.
Is it too late to start if it’s already December?
Not at all. Get everything out of your head, see what you’ve already handled, and focus on what’s left. Starting late is when a plan helps most.
Can my partner use it with me?
[Answer]
Is my information private?
[Answer]
What if I don’t love it?
You’re covered by the [30]-day money-back guarantee. Just email [your support email] and you’ll get a full refund.
Christmas is coming either way
Ready to get Christmas all wrapped up?
- Road to Christmas, Snapshot, The Gift List, and Magic Moments
- Bonus: The Gift Guide
- Lifetime access, every Christmas
- [30]-day money-back guarantee
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